![Mobile-First Audience, Customer-First Experiences: How Adidas Runtastic Increases Retention by Focusing on the Customer Mobile-First Audience, Customer-First Experiences: How Adidas Runtastic Increases Retention by Focusing on the Customer](https://event.on24.com/event/31/37/53/4/rt/1/images/speakerbiowidgetimage1620377158400/edit_dudas_adidas_runtastic.png)
Mobile-First Audience, Customer-First Experiences: How Adidas Runtastic Increases Retention by Focusing on the Customer
![PDF) Cleff, T., Dörr, S., Vicknair, A. and Walter, N. (2013): BRAND EXPERIENCE – how it relates to brand personality, consumer satisfaction and consumer loyalty. An empirical analysis of the Adidas brand, PDF) Cleff, T., Dörr, S., Vicknair, A. and Walter, N. (2013): BRAND EXPERIENCE – how it relates to brand personality, consumer satisfaction and consumer loyalty. An empirical analysis of the Adidas brand,](https://i1.rgstatic.net/publication/262009368_Cleff_T_Dorr_S_Vicknair_A_and_Walter_N_2013_BRAND_EXPERIENCE_-_how_it_relates_to_brand_personality_consumer_satisfaction_and_consumer_loyalty_An_empirical_analysis_of_the_Adidas_brand_in_Bacher_U_et_a/links/55fd4b8b08aeafc8ac5cc50e/largepreview.png)
PDF) Cleff, T., Dörr, S., Vicknair, A. and Walter, N. (2013): BRAND EXPERIENCE – how it relates to brand personality, consumer satisfaction and consumer loyalty. An empirical analysis of the Adidas brand,
![Adidas Lives its Slogan, Impossible is Nothing, with 3-D Printed Sneakers - Technology and Operations Management Adidas Lives its Slogan, Impossible is Nothing, with 3-D Printed Sneakers - Technology and Operations Management](https://digital.hbs.edu/platform-rctom/wp-content/uploads/sites/4/2018/11/Screen-Shot-2018-11-13-at-4.50.47-PM.png)